Oris’s long-time commitment to conserving the world’s water and playing its part in a global movement to bring change for the better continues with the launch of the Oris Lake Baikal Limited Edition, named after the vast Siberian fresh water lake. Each watch is finished with a special case back decoration inspired by the frozen ice of Lake Baikal during the winter.
At Oris, we believe we have a shared duty to behave responsibly and to look after our world and our climate. We are on a mission to bring ‘Change for the Better’, working with non-profit organisations and conservations agencies all over the world, with a particular focus on water, the oceans and the life they contain. We believe that if we don’t act now, it may be too late, but that together we can make a real difference. With that in mind, Oris is proud to present the Oris Lake Baikal Limited Edition. It’s based on the high-performance Oris Aquis diver’s watch and made in partnership with the Lake Baikal Foundation. Sales of the watch will help raise funds in support of ‘Point No.1’, a Lake Baikal conservation project run by the Scientific Research Institute of Biology at Irkutsk State University that’s also the longest-running and most detailed environmental water monitoring project in scientific history. ‘Point No.1’ is supported by the foundation. Siberia’s Lake Baikal, which scientists believe is 25 million years old, is hugely important. It holds 20 per cent of the world’s fresh lake water reserves. It’s the deepest lake in the world at 1,642 metres, some 300 rivers flow into it, and it’s home to thousands of species of endemic plants and animals. But it’s under threat from man-made pollution, much of it created by careless industry. ‘We’re proud to support the foundation and to be contributing to the continued operation of ‘Point No.1’ and the long-term health of the lake,’ says Rolf Studer, Oris Co-CEO. ‘Together, we can bring positive change to the environment.’
